August 12, 2020
BRT’s “Corporate
Purpose” Statement- What Did CEOs Intend-
A year ago next week, the
Business Roundtable
made waves with its “Statement
on the Purpose of a Corporation” – in which nearly 200 CEOs
expressed a “fundamental commitment to
all stakeholders.”
Some felt the statement
pushed the theory of “shareholder primacy” aside – and we’ve been
going around & around since then on whether this was simply a
return to the BRT’s original position, whether it affects
directors’ fiduciary duties, whether
investors care, and
whether
corporate practices align with the statement. Many have
steadfastly emphasized that this is just a debate on semantics and
that the BRT statement didn’t change anything about how management or
boards actually function, since the promotion of other stakeholders
can typically be justified as something that also benefits
shareholders in the long run.
Consistent with that view,
this forthcoming article
from Harvard Law Prof Lucian Bebchuk and Roberto Tallarita, which was
also the subject of a
WSJ op-ed last week, found that very few
signatories involved their boards in the decision to sign the
statement. Here’s an excerpt:
To
probe what corporate leaders have in mind, we sought to examine
whether they treated joining the Business Roundtable statement as an
important corporate decision. Major decisions are typically made by
boards of directors. If the commitment expressed in the statement
was supposed to produce major changes in how companies treat
stakeholders, the boards of the companies should have been expected
to approve or at least ratify it.
We contacted the companies whose CEOs signed the Business Roundtable
statement and asked who was the highest-level decision maker to
approve the decision. Of the 48 companies that responded, only one
said the decision was approved by the board of directors. The other
47 indicated that the decision to sign the statement, supposedly
adopting a major change in corporate purpose, was not approved by
the board of directors.
Bebchuck & Tallarita also looked at the corporate
governance guidelines of the companies whose CEOs signed the BRT
statement – and found that most of them reflect a “shareholder
primacy” approach – e.g., stating that the business judgment of the
board must be exercised in the long-term interest of shareholders.
I haven’t been in any of these c-suites or boardrooms, but I’d venture
a guess that many had already been discussing long-termism and
stakeholder governance prior to the BRT’s statement (even if they
weren’t using those specific catchphrases) – with a view towards
maximizing long-term shareholder value. Were the BRT commitments
illusory, or just within the scope of those prior discussions? Either
way, the absence of board involvement seems to indicate that no change
to director fiduciary duties was intended.
This
article from UCLA Law Prof Stephen Bainbridge agrees that the
evidence is that most BRT members remain committed to shareholder
value maximization – and suggests two possible reasons why the BRT
publicly shifted its position:
First, the members may be engaged in puffery intended to attract
certain stakeholders for the long-term benefit of the shareholders.
Specifically, they may be looking to lower the company’s cost of
labor by responding to perceived shifts in labor, lower the cost of
capital by attracting certain investors, and increase sales by
responding to perceived shifts in consumer market sentiment. They
may also be trying to fend off regulation by progressive
politicians. Second, some BRT members may crave a return to the days
of imperial CEOS.
Corporate
Purpose: Take 2 for the “Takeover Titans”?
Last month, I
blogged about some back & forth between Skadden and Wachtell on
the ongoing “corporate purpose” debate. One member pointed out that
this is a revival of the old 1980s Skadden v. Wachtel debates when Joe
Flom (now deceased) and Marty Lipton (clearly alive) made themselves
famous in the hot times of corporate raiding by touring with show
about their rival forms of takeovers and defenses.
Here’s an old
University of Michigan newsletter that recounts a panel discussion
including these two giants. And here’s a recent
interview of Marty Lipton in “Business Law Today,” in which he
comments that those touring days might have been the point when he
knew he was a leader in the field:
JP: Was getting attacked by the folks from the Chicago School the
time that you felt like, “OK—I’ve made it on the national stage”?
When did you realize that you’re a leader in this field?
ML: I don’t know whether that’s possible to answer. I would say
mid-’80s with the poison pill more than anything else. I certainly
wasn’t an intellectual leader. From 1976, when Steve Brill wrote an
article (“Two Tough Lawyers in the Tender-Offer Game,” NY Mag.,
1976) about Flom and myself being the two lawyers on opposite sides
in tender offers, I was a known quantity, and people were calling
who didn’t know me but just from reputation were seeking
representation in takeover situations. So it’s hard to say.
♦♦♦
– Liz Dunshee
Posted by Liz Dunshee
Permalink:
https://www.thecorporatecounsel.net/blog/2020/08/brts-stakeholder-governance-statement-what-did-ceos-intend.html |