The World is Changing: Why Can't CEO Pay?
With the very real possibility of executive compensation constraints
being part of the Congressional bailout legislation, it seems like a good
time to examine why executive compensation practices haven't changed -
even though 99% of this country believes they should. With Wall Street and
our financial markets undergoing a complete transformation and the
regulatory framework certain to be reformed in ways we never imagined, why
does CEO pay remain "untouchable" for many boards and their advisors?
Here are a few of my thoughts:
1. Lots of Lip Service - Personally, I am tired of having
conversations with colleagues who tell me that compensation committee
meetings really have changed. I believe that. The problem is it's just the
committee processes that have changed - to pass judicial muster after
Disney - but the committee's actions remain the same. When I have
these conversations, it's telling how perfunctory committee meetings used
to be!
2. When There is Responsible Change, It's Driven by the CEO -
Most often when I talk to someone who regularly advises boards, I hear
that the few companies that really make responsible changes are the ones
where the CEO speaks up and voluntarily asks for the change. Sadly, boards
and compensation committees are not the ones driving responsible change.
3. Debunking "Everyone Else is Doing It" - How often has this
justification lead us down the garden path? Just because everyone is using
peer group benchmarking instead of alternative benchmarking - like
internal pay equity - doesn't make it right. In fact, some plaintiff
lawyers may argue that it's now widely known that 15 years of broken peer
group benchmarking has made that methodology unreliable - and that boards
that continue to heavily rely on that broken database are not fulfilling
their fiduciary duty to be reasonably informed. (And remember that today's
excessive CEO pay packages are a relatively new phenomenon, only about 15
years old as I've
explained before).
4. You Won't Lose Your CEO If You Trim $10 Million - Probably
the most frequent justification to maintain the status quo is that the CEO
will walk if the pay package is cut from $20 million to $10 million. I
find this an empty argument in most cases (and for the many really hurting
in today's economy, even the $10 million produces anger). Sure, the grass
is always greener - but the reality is the grass is brown all over right
now.
I realize that having a pay-cutting conversation is hard - but there
are baby steps that can be taken to bring executive compensation back in
line. Start with implementing a clawback provision with teeth, eliminate
severance arrangements that have no purpose and require executives to
hold-til-retirement. Use better tools to ensure a fairer process, like
internal pay equity and wealth accumulation analyses.
5. Congressional Solution Not Preferred, But Perhaps Inevitable
- I don't believe Congressional intervention into pay practices is a sound
idea, but the failure of boards to fix pay practices on their own has
brought us to where we are today. And it shouldn't be a surprise that
Congress is now focusing on this topic - the House has held hearings on
CEO pay repeatedly this year and both Presidential candidates have stated
their intention to pass "say on pay" legislation next year. I believe we
are at a "last chance" stage for boards to truly get their act together or
else we will wind up with laws that do it for them.
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- Broc Romanek